Following its centennial anniversary, Vermont's largest airport decided to honor one of the state's most esteemed public servants. Senator Patrick Leahy has played a pivotal role in the growth and success of Burlington International Airport, leading to the decision to permanently name the airport after him.
Four Nine Design was awarded the honor of creating a new visual brand identity for the airport. This included the development of a revised short name (Leahy BTV) and a new corporate logo with secondary brand marks.
Once the primary branding was established, we assisted the airport in developing on-site signage, a wayfinding suite, branded merchandise, vehicle graphics, and a brand guide that will shape their visual direction for years to come.
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