Case Study

Smugglers' Notch Distillery

From the very beginning, we’ve partnered with Smugglers' Notch Distillery (SND) to shape their marketing and branding. Our mission was clear: to craft a high-end, sophisticated brand identity that truly reflects the exceptional quality of their products, which have earned countless awards and accolades.

Vermont is renowned for its stunning landscapes, skilled craftsmanship, and a deep appreciation for small-batch, artisanal products. Smugglers' Notch Distillery embodies all of these values, creating extraordinary Vermont-inspired spirits that stand on their own or elevate any mixed drink to an exceptional level. Their commitment to excellence has been recognized with numerous awards, positioning SND as a standout in the spirits industry.

As one of our first clients, Smugglers' Notch Distillery entrusted us with developing their inaugural brand identity. Over the years, we’ve worked closely with their team to refine and differentiate their brand, ensuring that their design elements align with the premium nature of their spirits. From logo development, in-store branding, website and online store, to packaging design, each project has been crafted to reflect the quality of their products and the prestigious recognition they continue to receive from spirit aficionados worldwide.