Case Study

The MOOver

The MOOver is Southern Vermont’s premier fare-free public transit provider, serving Windham and southern Windsor counties. With a steadfast commitment to improving the quality of life and economic vitality in the communities they serve, The MOOver delivers safe, reliable, efficient, and friendly transit services to a diverse population. By focusing on accessibility, they ensure that transportation is available to residents of all ages, abilities, and backgrounds. As a result, The MOOver has become a model of excellence in Vermont’s public transit landscape, setting the benchmark for efficiency and service.

In partnership with The MOOver, Four Nine Design has played a vital role in helping to enhance their reach and visibility across multiple channels. Our work began with a comprehensive redesign of their website to ensure that it was user-friendly, visually appealing, and easy to navigate, helping riders get the information they need quickly and effectively. We also developed an engaging social media strategy to connect with the community, sharing valuable updates and promoting ridership while emphasizing their role as a fare-free, vital service.

Beyond digital presence, we have produced various marketing materials that showcase The MOOver’s services. This includes designing custom maps to help passengers plan their routes with ease, crafting brochures that communicate service details in a clear and visually appealing way, and creating video and photography content that highlights the community impact of their transit services. Our ongoing collaboration ensures that The MOOver’s mission of accessible, high-quality transportation continues to resonate and expand throughout the region.